February 2021

From Cost Centre to Engine for Growth – IT Gets Strategic

first_imgCustomers understand that they need to continue to drive better productivity through the use of information technology and I am seeing it every day with customers across Europe, Middle East and Africa. It seems that the tide is beginning to turn, albeit slowly, and businesses are once again looking out for new information technology that will give them competitive advantage and drive down their overall costs. So what has brought about this change?IT has undergone a fundamental shift over the past few years, mostly driven by the advent of two hugely disruptive technologies: cloud computing and big data analytics. These technologies have catapulted IT to the top of the corporate agenda. Businesses are waking up to the fact that if they want to transform their business operations and drive growth, they will need to invest in cloud and big data analytics.IDC’s Enterprise Cloud Computing study, conducted earlier this year, revealed that on average 34% of current IT budgets are allocated to cloud computing technologies, and one in four respondents stated they believe cloud will play a critical role in shaping business strategy. This is clear evidence that businesses are now looking beyond cost savings and towards targeted growth. The same can be said for big data: open source analyst firm Wikibon has predicted that the big data market will grow from around $5 billion today to $50 billion by 2017 – that’s a CAGR of an astonishing 58%. Many organisations are beginning to see the huge potential of big data analysis and clearly want a part of it.What makes these technologies so sought after by organisations is that they have the potential to drive real change. Cloud and big data analytics are transformational. They transform the business, the IT function and even the roles of employees, making organisations leaner and more geared towards generating new revenue streams while maximising existing ones.Cloud provides the lean aspect of this. Larger organisations, for example, can operate their own IT as a service model and will be able to monitor IT costs and usage better than ever before. This will deliver far better planning and business alignment. In addition, through cloud, many organisations will no longer have to invest in costly infrastructures and underutilised network capacity. All the systems, applications and network resources they need can be delivered as a service and often on a subscription model. This means organisations only pay for what they need and can rapidly scale their business to accommodate growth.This is a level of dynamism and agility we simply have not seen before, and it also frees up cash that the business can then invest in developing new services and breaking into new markets. It is due to this that The Centre for Economics and Business Research has predicted that cloud computing could add €177.3 billion per year to Europe’s major economies by 2015.Big data analytics, meanwhile, provides businesses with the information they need to effectively create and market customer propositions. Drawing on a wide array of information from disparate databases, social media output, open data sources and many more, businesses can now gain key insights into customer behaviour and demand that can make all the difference to business success. If cloud provides organisations with more flexible, cost effective and scalable ways of working, big data delivers a platform on which entire business models and service innovations can be launched.There has, therefore, never been a more exciting time. For a company such as EMC, which has been in business for over thirty years, it is truly rewarding to see IT infrastructure take such a prominent position in the business world. Technology innovation has seen IT rise above its roots as a simple tool for realising business practices, to a growth engine that is helping businesses not just weather the recession, but thrive in it.last_img read more

What’s the Big Deal with Big Data? Collaboration

first_imgAt EMC we approach Big Data from every angle—how to store, manage, query, analyze, and visualize it, not to mention secure it. We also use Big Data in our own business, among other things to drive marketing programs. That gave us an idea: If we’re analyzing and directing our business with Big Data, and at the same time working with customers on Big Data solutions for their own businesses , why don’t we show our customers what we’re up to?Six monitors at the Marketing Science Lab showcase work in processWe formally opened the lab last February, after about a year of development and have seen roughly 40 customers in the lab to date. Some are Big Data veterans, others are total novices. All hope, with varying levels of specificity and sophistication, to achieve a sustainable competitive advantage through the use of Big Data.And so the Marketing Science Lab was born, a sort of Big Data analytics think tank that supports EMC marketing initiatives but also consults with customers on their needs, demonstrates what Big Data can do for customers who aren’t well-versed in the concept, and showcases EMC technology at our Santa Clara, California Executive Briefing Center.What I’ve learned from our customers so far is that there are many diverse applications of Big Data across industries, but there are a lot of common themes whether the client is an auto manufacturer, utility, or entertainment company—they need to analyze the data that streams in from installed products, understand the voice of the customer in the social media space, and are looking for new ways to visualize data for better decision-making.Big Data has three dimensions—volume (or the size of the datasets, which can range from terabytes to petabytes), velocity (or the speed of data transfer which can range from monthly to streaming in real-time), and variety (different types of structures can increase processing complexity). We built the Lab to mine value from each of these characteristics, and talk to customers in those terms as we help them figure out how Big Data fits their businesses and their infrastructures.Essentially, the customers who come to visit us in the Lab have three subjects on their minds:How does one develop a data-driven culture?  Here we might talk about EMC’s Data Science curriculum that is designed to train existing analytics professionals in the latest Big Data tools and techniques.  In addition to training, we spend a lot of time exploring dashboards and data visualization techniques that allow marketers to see meaningful patterns in the data for decision-making. We’ve also developed an in-house Addictive Analytics program for marketers and non-analytics professionals to teach employees how to leverage analytics in their day-to-day work.The Marketing Campaign Wheel used to frame analytics in EMC’s Addictive Analytics courseHow can companies improve data quality? Everyone has legacy data issues—unstandardized data from many source systems, in addition to the avalanche of new, unstructured Big Data (from sources such as social media or appliances.)  Here we may discuss how we created a collaborative analytics environment shared with IT, Manufacturing, and Sales to provide a single source of all data and analysis for a unified Go-To-Market strategy.  Or we might talk about the formula underlying a successful data strategy, and our data quality initiatives focused on leveraging business processes and technology to combine data into a reliable 360 degree view of customer demographics, purchasing patterns, media usage, and other dimensions over time.How can customers monetize their data, and achieve competitive advantage, in a practical way through the use of advanced analytical techniques (such as text-mining or machine learning)?  There are very tactical ways to implement analytics through CRM systems to improve targeting precision (such as next-likely-purchase and lead scoring models), and on the other end of the spectrum, Big Data analytics can inform data-driven strategic marketing decision-making (such as getting a view into the customer buying process within a segment or organization or mining social data to understand the impact of branding).Now that we have launched the Lab and have a number of projects under our belts, we are starting to work more closely with EMC marketing teams, as well as partners, to implement and scale our work. We’re focused on tools like lead propensity modeling for targeting precision, building customer personas and quantifying the customer buying process to inject more relevance into communication with our customers. We are also building customer lookalike models for new business acquisition—while simultaneously working on data quality to provide what we call “Trusted Analytics.”   We are a very small, very new team, but by collaborating closely with IT, marketers, and other analytics professionals in Sales and Manufacturing, we have been able build the practice quickly to scale out for maximum data-driven marketing impact.And that’s the big deal with Big Data—collaboration. Our sales teams work best when their relationships with customers are collaborative. And Big Data becomes more than a buzzword when you unlock its potential to bring business units together, bring enterprises together with vendors, and bring billions of customers together with the businesses they rely on and with each other. Big Data is the catalyst for collaboration across the board.last_img read more

Ransomware and What You Can Do to Help Protect Your Data

first_imgThe largest ransomware attack in history hit many organizations worldwide over the past few days. Known as the “WannaCry” worm, it encrypts the files on a computer and demands a $300 ransom payable in Bitcoin before unlocking it. Last year, according to the Department of Justice, 4,000 ransomware attacks happened daily. As of Friday, over 200,000 computers in 150 countries were hit by this one ransomware variant, according to Europol. Now that people are back to work again this week, organizations in Asia have reported that they are affected as well.The most common types of data that are typically affected by ransomware attacks are employee, patient or customer information, as well as financial data. Attackers have also targeted infrastructure systems in the past. For example, in November 2016, hackers compromised and encrypted data from around 900 systems from San Francisco’s Municipal Transportation Agency. The key takeaway is that if your company’s data has value and you need it to run your business, then it’s vulnerable to attack.One of the main reasons why ransomware attacks are successful is due to the number of employees who have data resting on their endpoint and the cyber-literacy of these employees. Last month, Dell released its end user security survey of 2,608 people who handle confidential data as part of their job. The results showed that more than 1 in 3 (36 percent) will frequently open emails from unknown senders at work, opening themselves and the organization to ransomware attacks.So what can companies do to protect themselves? It is imperative that businesses take a multi-layered approach that address all facets of cybersecurity:Have robust security solutions in place to protect critical data and prevent threats from taking place. This includes advanced threat prevention to help stop the threats, data encryption so that even if someone obtains your data it can’t be used, and back-up and recovery solutions to get up and running again if a breach occurs.Educate employees about their role in security and encourage employees to think before they act. Employees should be wary of communications are either unsolicited, or that implore you to act immediately or ask for personal information. That urgent email from your bank asking you to click to verify your information may not be from your bank. When it doubt, don’t click on the link or open the attachment.Keep the security solutions that you do have in place updated and deploy all patches promptly. This attack occurred because of a vulnerability in Windows for which Microsoft released a patch back in March. While many organizations do not have security specialists on staff or limited budgets, every organization needs to prioritize software maintenance as well as the deployment of patches in order to reduce the areas of vulnerability.And lastly, have a back-up plan. In the event things go wrong, organizations must have robust data recovery solutions in place to be able to meet any application recovery time objectives set forth by the business. This could be the difference between companies that bounce back quickly in the event of catastrophe and those that don’t.Dell has taken these steps and we are currently reviewing our internal systems, our products and our hosted services to make sure we protect ourselves and our customers from this attack. For those looking to understand how to protect themselves going forward, Dell Technologies have several security products available that can help.With an attack of this size and scope, many people are asking if they can be affected at home, and the answer is yes if you are using Microsoft Windows Operating Systems other than Windows 10. Microsoft released a patch for the flaw, so if you have automatic updates turned on, you should be protected. If you don’t have automatic updates enabled or you would like to learn more about how to ensure your computer is up to date, take look at this article from Microsoft.As we have more information, we will be sure to update you here and link out to helpful resources. If you have questions, be sure to let us know and we’ll do our very best to address.[UPDATE 5/18/17]For more insight, check out the new findings from SecureWorks Counter Threat Unit‘s analysis.[UPDATE 5/23/17]We have heard from many of our customers over the past week asking more about what they can do to protect their devices and data, including solutions offered across Dell to help keep them secure. We are publishing a series of blogs to dive in deeper on various aspects of the topic. First up is a blog by Jim Shook of the Dell EMC Data Protection group, which looks at “The Real Costs of Ransomware.”last_img read more

Make This a December to Remember!

first_imgDell EMC PowerEdge Servers 14G offers the best possible platform for IT transformation – so let’s deliver strong year-end sales of our advanced server solutions… Since the global launch in July of the eagerly anticipated 14th generation of the Dell EMC PowerEdge portfolio, these best-of-breed servers have proved to be a huge hit with organizations of all sizes, all around the world.Partners, too, have been reaping the rewards of being able to promote and offer to their customers a comprehensive choice of advanced technology that was specifically developed to help accelerate business and drive IT transformation.Our new PowerEdge Servers represent an exciting new way to take advantage of impressive performance and operational enhancements at the same time as a range of unbeatable business benefits.We have some of the best products and the best Partner Program, so there’s never been a better time to promote and sell the PowerEdge Server portfolio. As the year end approaches, let’s deliver December sales that are just as strong as the initial launch interest in these industry-leading server solutions!Transformation Without CompromiseThe 14th generation of Dell EMC PowerEdge Servers is continuing its predecessors’ trend of setting the standards for others to follow.Our new PowerEdge servers are designed to be the bedrock of the modern data center. They are built from the ground up with a no-compromise approach to deliver an end-to-end, fully flexible and innovative solution that customers can absolutely rely on—whatever the workload and whatever the future demands of their IT infrastructure.In short: they’re specifically designed to deliver transformation without compromise.You can use our latest PowerEdge servers to help your customers realize their vision of a worry-free infrastructure that allows them to maximize performance and optimize efficiency.The latest Dell EMC PowerEdge Servers deliver a knock-out combination of unbeatable business benefits, available across a comprehensive range of server models to suit all infrastructure needs.A Comprehensive Choice of Winning Server SolutionsWhatever sector your customers are in, whatever the size of their organization and whatever their workload demands, you’re able to offer them a best-in-class server solution that’s designed to drive transformation in the most efficient and effective way for their business. Plus, of course, a suite of professional services that helps provide ongoing expertise and peace of mind.PowerEdge Servers 14G steals the show in three key areas: Scalable business architectureWith fully flexible and dynamic server technology that’s optimized for the emergence of NVMe and all workloads, customers can adapt quickly to help address ever-evolving business and workload needs. Intelligent automationWith iDRAC and Open Manage Enterprise driving built-in automation, customers can handle more routine tasks more efficiently, while also freeing up skilled resources for business-critical operations. Integrated securityDell EMC’s sophisticated cradle-to-grave protection is embedded at every step to safeguard organizations and their clients, so your customers can fortify their operations and their profitability.Dell EMC PowerEdge Servers 14G technology is clearly designed to deliver the difference. Let’s make it a December to remember!To access all the sales tools you need, visit the Partner Portal >>last_img read more

Real-World Impact of Smart Surveillance to be Revealed at ISC West

first_imgIntelligent, integrated surveillance is helping provide the security vital for a safer, smarter world, — and you can experience it live at the International Security Conference & Exposition on April 10-12, 2019. With more than 200 billion connected devices forecasted to be in existence by 2020,[1]l it’s no surprise to find that security, surveillance, and IoT solutions are evolving at a pace faster than the ability of most businesses to adapt. Whether due to rapid technological advancements, overly complex and inefficient systems, changing regulatory requirements, or government initiatives, it’s far too easy for organizations to be left behind. The result—failed or faulty surveillance—not only compromises the company or organization’s security investments but also threatens to jeopardize the safety and security of those they’ve committed to protect.We’re excited about the momentum Dell Technologies is making to solve these real-world challenges for our surveillance customers aligned with our robust partner ecosystem. Just in the past year, we’ve more than doubled our investments in this critical industry as we work toward our vision to create a safer and smarter world from the edge to the data center to multi-cloud.At ISC West, we’ll be showcasing our edge-core-cloud-enabled surveillance solutions at Booth #17115, including technical demonstrations and theater presentations on our new IoT Solution for Surveillance and IoT Connected Bundles. Built on the world’s leading cloud infrastructure, Dell Technologies designed the IoT Solution for Surveillance to transform and simplify how surveillance technology is delivered to help businesses improve security, better protect their people, and more quickly realize value from their investments. It’s an engineered, pre-integrated solution that combines validated workloads, hardware (cameras, sensors, etc.), and machine intelligence in a single, cohesive system.Why do we believe so firmly in this foundation-to-roof approach? As Carrie MacGillivray from IDC pointed out, “Organizations are looking to integrated IoT solutions that bring together the storage, security, network, and management and orchestration. Companies need to find a partner that understands these requirements and can help provide the piece parts to build out a holistic solution. Dell Technologies’ holistic portfolio of key IoT solutions and go-to-market options make them a solid partner for your IoT journey.”Difficulties with system integration, poor performance, and an inability to leverage back end analytics are resulting in failed surveillance implementations for many—not to mention, the underlying technology, from sensors to AI, continues to evolve at a blistering pace. Our goal is to create new solutions that not only simplify these complex environments, but also tailor the entire infrastructure to each business, readying it for what’s to come while reducing risk and improving efficiencies.From cameras and computers to storage, servers, and the cloud—Dell Technologies has partnered with top names in technology, security, surveillance, software, and hardware to create the number one name in surveillance and IoT solutions, and the most integral and complete end-to-end infrastructure leveraging orchestration, automation, and virtualization.Our commitment to this standard of essential infrastructure encapsulates every part of the implementation, including continuous support from the industry’s only full-time validation labs with locations across all major regions of the globe. This reach means that we are uniquely positioned, more so than any other company in the industry, to be more responsive to customer opportunities and partner support while scaling validations. These facilities are entirely focused on supporting, testing, validating, and documenting deployment of surveillance systems that reduce and minimize customer risk and liability, while increasing efficiency and performance at every step.Our goal is to develop safety and security solutions that transform the industry by bridging security, IoT, and IT to help businesses and organizations around the world scale into the future. Here is an example of an organization that is actively leveraging our essential infrastructure:“At the University of Southern Mississippi’s National Sports Security Laboratory, we are developing trusted practices for IoT and surveillance to support our forward-thinking 2025 initiative,” said Dr. Lou Marciani, director of the National Center for Spectator Sports Safety and Security (NCS4). “Our goal is to enhance better safety to millions of spectators who attend sports and entertainment events. The new IoT Solution for Surveillance is designed specifically to reduce the complexity of building, scaling, and managing these complex venues. We are excited to have the opportunity to test several case studies that might prove to be game changers for security in the future”No matter where you are in your surveillance strategy, we look forward to seeing you at ISC West, Booth #17115, April 10-12, 2019, where you can learn more about our surveillance solutions to help create a safer and smarter world.For more information, visit: www.dellemc.com/surveillance[1] https://www.intel.com/content/dam/www/public/us/en/images/iot/guide-to-iot-infographic.pnglast_img read more

Survival of the Fittest: Full-Stack Management

first_imgEcosystems are complex and fragile. Just look at how climate change is affecting the world. From shifting weather patterns that threaten food production, to rising sea levels that increase the risk of catastrophic flooding, the impacts of climate change are global in scope and unprecedented in scale.[1] Ecosystems are in a constant state of change. The organisms inside must quickly adapt, or risk extinction. Take polar bears for example, they are forced to find new ways to forage for food because the ice they hunt on is melting rapidly. Animals gravitate to what will give them the best chance of survival in their ecosystem.This constant flux reminds me of our very own ever-evolving IT industry. As an IT service administrator, you contend with multiple disconnected tools and information silos. This offsets your entire ecosystem and threatens your survival. Luckily, Dell EMC has the OpenManage Ecosystem portfolio of integrations and APIs to help you succeed. The integrations and APIs in this ecosystem seamlessly break down information silos and give you full-stack management of your virtual and cloud infrastructures.Dell EMC partners with industry leading vendors to provide integrations that help you streamline your IT administration, enabling comprehensive oversight and deeper control of your own ecosystem.Streamline IT administrationDid you know that nearly 70% of your time is spent maintaining existing IT environments?[2] You can better respond to challenges in your environment through automation. The OpenManage ecosystem portfolio of integrations and APIs helps you streamline your IT administration with native full-stack control from a single interface. The OpenManage integrations provide IT administration automatically in one user-friendly console. This streamlines your IT administration because you no longer toggle between screens and input data manually. This reduces your risk of human error, further streamlining your administration.The OpenManage Integration with VMware Vcenter is a prime example of how the OpenManage Ecosystem Portfolio of integrations and APIs streamlines IT administration. It enables bare-metal server provisioning from within vCenter. Instead of using complicated server provisioning tools and processes, the OpenManage Integration employs hardware profiles. These profiles streamline deployment and configuration.Another example of streamlined IT administration is the OpenManage Integration with ServiceNow. The integration leverages the OpenManage APIs to automatically import open cases from SupportAssist Enterprise as incidents into ServiceNow. You no longer need to create a separate incident into your ServiceNow instance to track a Dell support request raised against your PowerEdge server. For example, if one of your fans fails in your PowerEdge server, SupportAssist Enterprise will create a Dell Support ticket based on the alert that it receives from OpenManage Enterprise. It will also dispatch a replacement fan the next business day. Additionally, the integration allows you to manage your events and incidents automatically. No longer spend countless hours manually entering information into a separate console.In the same vein of efficiency, you can provision a dynamic infrastructure in a matter of seconds rather than days by simply running software commands on OpenManage Ansible Modules. These modules enable you to use Red Hat Ansible to automate and orchestrate the provisioning, configuration, deployment, and update of your PowerEdge servers. You can unite workflows into a single pipeline, increasing your administration efficiency.Comprehensive oversightDid you know 75% of downtime is caused by manual and disconnected IT processes?[3] You can better adapt to challenges if you have better insight into your IT administration. The OpenManage ecosystem portfolio of integrations and APIs enables comprehensive oversight by facilitating the integration of management information into one easy console.Take the OpenManage Integrations for Microsoft System Center for example. These integrations provide visibility and control of hardware infrastructure, operating systems, and virtual machines. Furthermore, the OpenManage Integration with Microsoft Windows Admin Center simplifies discovery of PowerEdge servers and Dell EMC Solutions for Microsoft Azure Stack HCI. This integration provides centralized access to each of the servers and clusters in your environment. It can be used exclusively for server lifecycle management, health status, monitoring, and troubleshooting.“The Dell EMC OpenManage Integration with Microsoft Windows Admin Center gives us full visibility to Dell EMC Solutions for Microsoft Azure Stack HCI, enabling us to more easily respond to situations before they become critical. With the new OpenManage integration, we can also manage Microsoft Azure Stack HCI from anywhere, even simultaneously managing our clusters located in different cities.”– Greg Altman, Swiff-Train CompanyDeeper controlDid you know 65% of IT decision makers are deploying multi-cloud solutions?[4] With so much of your IT in multi-cloud, it’s important to choose a solution that puts you in control. The OpenManage ecosystem portfolio includes user-friendly open RESTful APIs that give you control of your environment. You can stack the APIs easily in one script for aggregated operation in a multi-device and multi-vendor environment. They also use common scripting languages and support the DMTF Redfish standard. Furthermore, Redfish composability APIs were recently added to the PowerEdge MX Kinetic infrastructure. This enables full storage composability through VMware Cloud Foundation. You can control your workloads to provision storage as needed. This gives you full lifecycle management of the hardware and software within your cloud infrastructure.Don’t risk extinction. Defeat challenges in your ecosystem. Overcome information silos with the Dell EMC OpenManage Ecosystem portfolio. The ecosystem of integrations and APIs streamlines your IT administration, helping you gain comprehensive oversight and deeper control. Learn which OpenManage integration is right for your environment. View the OpenManage Ecosystem Portfolio infographic and webpage now.[1] United Nations, Climate Change. https://www.un.org/en/sections/issues-depth/climate-change/[2] The causes & costs of data center system downtime – Advisory Board Q&A[3] Forrester Research, Inc., Forrsights Budgets & Priorities Tracker Survey[4] IDC, Workload Placement Strategy 2019last_img read more

Oklahoma mom of 2 who drowned pleads guilty to child neglect

first_imgTULSA, Okla. (AP) — An Oklahoma woman whose two young children wandered from their apartment and drowned has pleaded guilty to reduced charges in the case. Court documents show 24-year-old Donisha Renee Willis agreed Monday to two child neglect charges in the May 2020 deaths of 3-year-old Miracle Crook and 21-month-old Tony Crook Jr. The charges were reduced from second-degree murder counts. Willis, of Tulsa, also pleaded guilty to assaulting a police officer. She has been sentenced to 10 years in prison. The children were last seen alive on video holding hands and walking toward a rain-swollen creek that flows into the Arkansas River.last_img read more